CARS24

Your solution for market leadership and forging a culture of automotive search excellence

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We work together across the globe

CARS24 customers are at the core of everything we do. Helping revenue organizations create a continuous state of excellence isn't possible without an incredible team.

+11%

Increase in organic traffic

+84%

Increase in indexed pages

+42%

Increase in referring domains

Backstory

The client faced a plateau in organic traffic and needed better search engine visibility for highly competitive automotive keywords. There was a need for higher conversion leads in a saturated used-car market.

Problem Statement

We analyzed the website & current status and implemented the following:
• Improved the UI/UX of the website to enhance the user buying journey.
• Improved the quality of content across website pages and blog sections.
• Published content on high-authority guest blogging websites to build domain authority.
• Developed new pages targeting specific automotive industries and car models.
• Regularly fixed webmaster errors to maintain overall site health.

The Challenge

The objective was to scale the digital footprint of a massive automotive platform:
• 10.66% increase in organic traffic on the site.
• 84.17% increase in indexed pages across the domain.
• 42.31% increase in referring domains to build authority.
• 4.46% increase in ranking organic keywords.
• 10.6% organic traffic growth achieved between July 2024 and July 2025 (with consistent month-over-month growth).

Backstory

The client faced a plateau in organic traffic and needed better search engine visibility for highly competitive automotive keywords. There was a need for higher conversion leads in a saturated used-car market.

Problem Statement

We analyzed the website & current status and implemented the following:
• Improved the UI/UX of the website to enhance the user buying journey.
• Improved the quality of content across website pages and blog sections.
• Published content on high-authority guest blogging websites to build domain authority.
• Developed new pages targeting specific automotive industries and car models.
• Regularly fixed webmaster errors to maintain overall site health.

The Challenge

The objective was to scale the digital footprint of a massive automotive platform:
• 10.66% increase in organic traffic on the site.
• 84.17% increase in indexed pages across the domain.
• 42.31% increase in referring domains to build authority.
• 4.46% increase in ranking organic keywords.
• 10.6% organic traffic growth achieved between July 2024 and July 2025 (with consistent month-over-month growth).

Organic traffic increased by 182.18% during the first active months of SEO (September – December 2019)

(Organic traffic trends continue to increase month-over-month.)

How We Achieved a 10.6% Organic Traffic Increase

We addressed indexing challenges and expanded keyword visibility for high-intent terms like “super car price in India” and “best safety car in India.”

84%

Increase in indexed pages, allowing for a broader reach of long-tail automotive queries.

42%

Increase in referring domains, significantly strengthening the site’s domain authority from 64 to 65.

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